Title: Gurlrap

Type: logo
6/2002

Description: Logo, business card, stationary, website and promotional items (e.g., stickers) were designed to visually communicate the essence of the company, GurlRap. The logo’s “g” is American Typewriter and was modified to mimic the ponytail hairstyle so popular with this age group. Collaged lettering symbolizes experimentation, fun and the sense of “piecing together” life experiences.